At NetSuite’s SuiteWorld conference in May, the NetSuite Wholesale Distribution team officially kicked off its Customer Advisory Board. Twelve individuals were hand-selected to represent a variety of wholesale distribution sub-verticals as well as organizational roles. The intent was to formulate a body of individuals who can serve as a strategic sounding board to help move the wholesale distribution business of NetSuite to the next level.
At the beginning of August, this group met for two days in San Francisco to begin its ongoing advisory mission and contribute to the strategic direction of NetSuite in guiding the best options for serving WD customers now and in the future. Committed to a two-year term, WD CAB members were joined at the San Francisco meeting by the NetSuite WD team, comprised of leads in the functional areas of product management, professional services, support, client services, marketing, account management and sales.
The purpose of this event was to receive collective feedback across the board from outside stakeholders with a vision for their companies and the WD industry as a whole. NetSuite received feedback on the interpretation of the macro environment, insights into what causes business complexity and learning what product features NetSuite should direct its focus to over the next few years.
Part of the exercise was to have these customers play product manager and review numerous potential enhancement requests and prioritize them. When they looked beyond their own company’s requirements, they appreciated the challenge of meeting all the needs of a diverse group of companies, even if centered on distributing goods to their customers.
The WD CAB also discussed what other services could be provided, how NetSuite can better support our customers and whether additional partner providers should be added to further complement the NetSuite solution for WD.
Going forward, the WD CAB and NetSuite team will have regular follow-up meetings to track progress, gain further insights and to identify any new trends for the future.
NetSuite is excited to take this next step with our customers and we look forward to the continued strategic guidance of this select group for the next few years to come.- Steven Bisset, VME, Wholesale Distribution