NetSuite Blog

Everything listed under: CRM

  • Unified Customer Data Paramount for Growing Businesses

    Learn how growing companies like Alton Lane, BioMonde and Golden Star Technology Services are taking advantage of customer data that is unified with inventory, service and financial data to grow their business.

  • Three Tips for Enabling a Strategic PSA and CRM Integration

    Picture this: a sales representative for a software company is attempting to close a large deal, and is in close competition with a major competitor. With licensing costs and functionality tightly locked on the battle card, the rep needs every advantage in winning the potential customer.

  • Unified Services, Financial and Customer Data Drives Insight at Golden Star Technology

    Golden Star Technology Inc. (GST) got its start selling whitebox PCs at Silicon Valley swap meets in 1984, back when 256 KB of RAM was cutting-edge and the floppy disk was a staple of computing. As the IT industry evolved, so has GST. Today, the Cerritos, Calif.-based GST is a leading IT and AV integrator and reseller, supplying more than 2,000 customers in public sector, hospitality and other industries with IT data center and audio-visual services and solutions.

  • OpenSymmetry Replaces Salesforce, FinancialForce with NetSuite for ERP, PSA and CRM

    As it grew, OpenSymmetry, a management consulting and system integrator focused on sales performance management, knew it needed to reevaluate some of its processes and add new software to support it. Yet, when it began evaluating new systems, it found that integrating them with its existing FinancialForce solution would be problematic.

  • The Best Professional Services Firms Leverage Integrated Technology, Collaborative Cultures

    Many professional services organizations track key metrics such as net profit, billable utilization and more. The question is how those metrics stack up against peers and competitors in the industry at large. The annual Professional Services Maturity Benchmark report provides some answers. Now in its 10th year, this definitive study by SPI Research, the leading independent technology services research firm, sheds light on a dynamic and growing industry facing changes and challenges.

  • Should PSA Software be Closer to the CRM, the HCM or to the ERP?

    There’s been a lot of discussion regarding the alignment of a PSA solution relative to other enterprise solutions. Should the PSA be tied to the CRM? Should it be built out as part of the HCM?

  • RST Brands Further Pairs NetSuite with Bronto to Take Email Campaigns to the Next Level

    Like just about every company we heard from at SuiteWorld, RST Brands is not the same business it started as.

    Founded 11 years ago as a distributor of poker chips, RST has since become better known for its line of indoor and outdoor furniture, as well as for its Flow Wall brand of garage storage solutions. With two sites, an ever-growing list of products, and a complex ecosystem of retail partners, the company simply couldn't continue to rely on the same technology foundation.

  • In APAC, NetSuite Helps Unlock the Value of the Customer

    In both B2B and B2C realms, mobile and social customers are more fickle and discriminating than ever. They expect merchants and service providers to anticipate their needs and provide a consistently superior experience. To improve customer retention, build loyalty and drive revenue, you’ve got to know your customers as well as you know your own business.

  • Good360 Grows Its ‘Good for the Greater Good’ Mission with NetSuite.org

    Founded in 1983, Good360 has grown to become the world’s leader in product philanthropy. Over its 30-year history, the Alexandria, Va.-based nonprofit has distributed more than $7 billion worth of goods to those in need, including goods with a fair market value of $350 million in 2012.As its name implies, Good360 (www.good360.org) strives to broker a virtuous 360-degree circle across its diverse stakeholders—businesses, communities and individuals. The nonprofit works with more than 125 corporat...