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NetSuite customers and executives took to the stage at the Westminster Park Plaza two weeks ago encouraging businesses to “be bold” in a world where technology is rapidly transforming everything, lest they get left behind.In front of a crowd of 950, the largest UK SuiteConnect to date, Simplyhealth explained how it felt the need to transform its own business. 

Like just about every company we heard from at SuiteWorld, RST Brands is not the same business it started as.

Founded 11 years ago as a distributor of poker chips, RST has since become better known for its line of indoor and outdoor furniture, as well as for its Flow Wall brand of garage storage solutions. With two sites, an ever-growing list of products, and a complex ecosystem of retail partners, the company simply couldn't continue to rely on the same technology foundation.

When it comes to maximizing a company's profitability, there are few more powerful levers than pricing. Finding the optimal price for a product—whether that's more or less than has been charged previously—can mean increased sales, more devoted customers and bigger profits. And naturally, NetSuite provides a lot of data that companies can use to optimize their pricing when pared with the right pricing tool. 

NetSuite’s release of its new Intelligent Order Management solution at its annual SuiteWorld conference in San Jose, was particularly timely for one customer.True Brands, a multi-brand global designer and supplier of beverage lifestyle accessories, has already adopted a key aspect of NetSuite Intelligent Order Management.

For SmallHD, a company that makes high definition field monitors typically used in the film and television industry, a custom-built system to refine its production strategy has led to significant improvements in production amidst rapid growth. SmallHD’s monitors help define depth of field and ensures shoots are executed the right way first time around without the need for expensive repeats.